Jason Ingargiola Adriana Zeman A.J. De Rosa

(3.22) Scaling to Giants: Charting Your Course to Enterprise Customers

A Talk by Jason Ingargiola , A.J. De Rosa and Adriana Zeman

Proudly supported by

About this Talk

Many times, startups will find that they start selling to SMBs prior to going upstream and building their enterprise sales strategy. During this session, we’re going to walk you through how to know when it’s the right time to consider targeting enterprise clients and the factors to consider, along with: 

  • Strategies for aligning your product roadmap with the needs of enterprise customers (without losing focus on your core market) 
  • Key challenges faced by startups transitioning to enterprise sales and effective strategies to mitigate them
  • Critical differences in sales processes and negotiations when dealing with enterprise-level customers compared to smaller clients
  • Strategies for maintaining agility and innovation in product development while catering to the specific needs of large enterprise clients

This event is a part of Startup Boston Week 2024 and is perfect for founders and sales leaders at Seed and Series A startups who are thinking about (or beginning to) pursue enterprise clientele. 

September 11, 2024, 08:45 PM

08:45 PM - 09:45 PM

About The Speakers

Jason Ingargiola

Jason Ingargiola

Co-Founder and Partner, And1 Advisors LLC

Jason is a 20+ year veteran of the consumer insights and technology space, having risen from a sales practitioner to CRO. He has co-founded three successful start-ups: Arab Advisors Group, Designalytics, and his current venture, And1 Advisors.


A.J. De Rosa

A.J. De Rosa

Chief Growth Officer, Intellectus Partners

AJ DeRosa brings over 29 years of experience in revenue and operations leadership across various industries, including finance, AI, and technology.


Adriana Zeman

Adriana Zeman

VP, Customer Success & Support, Paytronix

Location

Suffolk University

120 Tremont Street, Boston

Keches - 1st Floor

Suffolk University

Main Sponsor

Suffolk University's Sawyer Business School

The Sawyer Business School occupies an unrivaled position at the nexus of Boston’s private, public, and nonprofit sectors. Our learners enjoy unparalleled access to the city’s financial and innovation clusters, seats of government, nonprofit organizations, and world-class healthcare institutions.

Main Sponsor

Want to sponsor this event? Contact Startup Boston