Ian Martins Greg Wise Tyler McWilliams Cara Hogan

(4.11) Video Magic: Boost Your Startup’s Sales and Close More Deals

A Talk by Cara Hogan , Greg Wise , Tyler McWilliams and Ian Martins

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About this Talk

Video content is king. You look on LinkedIn and social media and video creators are everywhere. But how can you, as a startup, utilize video content to build your brand identity, boost your startup's sales, and close more deals?

Join us for an in-depth session where we'll uncover the secrets to using video effectively in your sales pipeline, specifically diving into: 

  • Why video content is dominating platforms like LinkedIn, Instagram, and YouTube and how to make your videos stand out in a crowded field.
  • How to strategically use video to engage potential clients and move them through your sales funnel.
  • From event coverage to product marketing and case studies, understand the different types of videos that can drive results.
  • Tips on planning and organizing your video content to ensure consistent and impactful communication with your audience.

Gain practical insights and strategies from industry experts on how to create and deploy video content that resonates with your target audience and drives conversions. 

This event is a part of Startup Boston Week 2024 and is perfect for entrepreneurs, startup founders, marketers, and sales professionals eager to learn how video can enhance their marketing and sales efforts.

September 12, 2024, 04:30 PM

04:30 PM - 05:30 PM

About The Speakers

Cara Hogan

Cara Hogan

Fractional CMO, CaraHogan.com

Cara is a marketing leader and startup advisor with more than 10 years of experience in B2B technology, including 5 years of team building and leadership.


Greg Wise

Greg Wise

Founder & CCO, OneScreen.ai

I'm the Co-Founder and Chief Customer Officer at OneScreen.ai. I'm super passionate about modernizing out-of-home advertising - moving impactful marketing campaigns from the online digital screens to the real world.


Tyler McWilliams

Tyler McWilliams

Director of Business Development, Another Age Productions

Tyler McWilliams is a creative-focused strategist with over 15 years of experience in television, film, and music industries.


Ian Martins

Ian Martins

Account Executive, Skedda

With over 10 years of experience in the SaaS sales industry, I have a proven track record of exceeding sales targets, building strategic partnerships, and scaling sales operations, particularly in a start-up environments

Location

Suffolk University

120 Tremont Street, Boston

Faculty Dining Room - 4th Floor

Another Age Productions

Another Age Productions specializes in creating dynamic corporate videos, commercials, and documentaries, helping startups convey their story and captivate their audience. Let us bring your vision to life with professional, engaging video content.

Videography Sponsor

Want to sponsor this event? Contact Startup Boston