Sales & Marketing

This track is for sales and marketing teams at Seed, Series A, and Series B startups that are scaling up and optimizing their processes.

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Meet our Speakers

We've gathered some of the top experts in the field to discuss this topic. With years of experience between them, they're well-equipped to offer invaluable insights and perspectives.

Rob May

Rob May

Managing Partner, Half Court Ventures

Evan Pierce

Evan Pierce

Vice President of People & Culture, Boston Celtics

Marcela Albertini

Marcela Albertini

Enterprise Customer Success Manager, SCW

Shahid Azim

Shahid Azim

CEO & General Partner, C10 Labs

Paul Baier

Paul Baier

CEO and Principal Analysts, GAI Insights

Jigya Bhagat

Jigya Bhagat

AI consultant

Katie Bickford

Katie Bickford

Revenue Leader, Author, Principal, and Podcast Co-Host, Parinama International Consulting, Business Psychos Podcast

Jordyn Bonds

Jordyn Bonds

Founder & Product Strategist

Marc Cote

Marc Cote

Leadership & Executive Coach, FocalPoint Coaching

Gabrielle Dalvet

Gabrielle Dalvet

Marketing Consultant, Coterie Mktg

Amber Dang

Amber Dang

Senior Customer Success Manager, Compt

Yawa Degboe

Yawa Degboe

Director, Demand Generation, Vimeo

Jana Eggers

Jana Eggers

CEO and AI Practitioner, Nara Logics

Vanessa Ferranto

Vanessa Ferranto

Senior Director of Product, Genesys

Robert Foney

Robert Foney

Chief Marketing Officer, Healthmetryx, Inc.

Benjamin Forman

Benjamin Forman

Founder, CEO, Baseline

Nishant Gandhi

Nishant Gandhi

Senior ML Engineer, Sway AI

Matt Handy

Matt Handy

Growth Consultant, HazelGray

Christopher Harris

Christopher Harris

Founder, Boston Founders Forum

Cara Hogan

Cara Hogan

Fractional CMO, CaraHogan.com

Jason Ingargiola

Jason Ingargiola

Co-Founder and Partner, And1 Advisors LLC

David Kirkdorffer

David Kirkdorffer

Fractional CMO, The Marketing Hat

Kristen Kohler

Kristen Kohler

Area Sales Manager, Angel Aligner

Kyle Kruse

Kyle Kruse

VP, Marketing, Global Interconnect

Jashin Lin

Jashin Lin

Founder & CEO, Growbie

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Talks

(1.4) Data Dynamo: Transforming Startup Visions into Reality with AI and Data Tools

September 09, 2024, 03:15 PM

Faculty Dining Room - 4th Floor

Sid Probstein

Paul Baier

Nishant Gandhi

Jigya Bhagat

(1.14) Do You Believe in Magic?: Harnessing External Wisdom for Internal Brilliance

September 09, 2024, 07:30 PM

Faculty Dining Room - 4th Floor

Ralph Majette III

Jana Eggers

Vanessa Ferranto

Rob May

(1.16) Home Field Advantage: How to Perform a True Competitive Analysis Regularly

September 09, 2024, 08:45 PM

Commons - 5th Floor

Jake Ross

Benjamin Forman

Kaitlyn Shevlin

(2.4) We’re Going Global: Navigating Cultural Challenges

September 10, 2024, 02:00 PM

Keches - 1st Floor

Evan Pierce

Kim Riedell

Marc Cote

Chuck Mollor

Kyle Kruse

(2.14) AI Startup Transformation: Effective Scaling and Pivoting Tactics

September 10, 2024, 06:15 PM

Keches - 1st Floor

Rabeeh Majidi

Shahid Azim

Ali Mahmoud

Sasha Hoffman

(3.5) Brand Boss: Mastering Your Entrepreneurial Identity

September 11, 2024, 02:00 PM

Keches - 1st Floor

Nazma Rosado

(3.8) Stand Out or Die: A Workshop to Elevate Your Brand Above the Noise

September 11, 2024, 03:15 PM

Keches - 1st Floor

Gabrielle Dalvet

Matt Handy

(3.12) AI Demystified: Real-World Marketing Wins from Startup Humans (This Title Was Created by AI)

September 11, 2024, 04:30 PM

Commons - 5th Floor

Paul Morville

Sam Wheatley

Yawa Degboe

Angela Pitter

(3.13) Cracking the Code: Product Success and Market Research

September 11, 2024, 04:30 PM

Faculty Dining Room - 4th Floor

David Kirkdorffer

Jordyn Bonds

(3.18) Transforming Customers into Advocates: The Power of Community-Led Growth

September 11, 2024, 06:15 PM

Faculty Dining Room - 4th Floor

Sara Sigel

Nika Ouellette

Erin Webster-Shaller

Matt Handy

(3.21) Email Apocalypse? The Future of Reaching Prospects

September 11, 2024, 07:30 PM

Faculty Dining Room - 4th Floor

Katie Bickford

Kristen Kohler

Jashin Lin

Robert Foney

(3.22) Scaling to Giants: Charting Your Course to Enterprise Customers

September 11, 2024, 08:45 PM

Keches - 1st Floor

Jason Ingargiola

A.J. De Rosa

Adriana Zeman

(3.26) Happy Sellers, Happy Sales: Cultivating a Culture that Keeps Your Sales Stars Thriving

September 11, 2024, 10:00 PM

Commons - 5th Floor

Andi Wilson

Vishal Sunak

(4.11) Video Magic: Boost Your Startup’s Sales and Close More Deals

September 12, 2024, 04:30 PM

Faculty Dining Room - 4th Floor

Cara Hogan

Tyler McWilliams

Greg Wise

Ian Martins

(5.6) A Tale of Two Departments: Who Owns Customer Expansion?

September 13, 2024, 03:15 PM

Faculty Dining Room - 4th Floor

Marcela Albertini

Eleni Vorvis

Christopher Harris

(5.7) Clash of the Bots: Implementing AI in Post-Sales

September 13, 2024, 04:30 PM

Faculty Dining Room - 4th Floor

Jay Wilson

Amber Dang

The Sawyer Business School occupies an unrivaled position at the nexus of Boston’s private, public, and nonprofit sectors. Our learners enjoy unparalleled access to the city’s financial and innovation clusters, seats of government, nonprofit organizations, and world-class healthcare institutions.

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